Do The Woo: Re-imagining Affiliate Programs for Your Woo Biz with Alex Standiford

In this episode, I emphasize the importance of developing strong, personalized relationships with affiliates, moving away from the traditional affiliate link model and exploring more collaborative and multifaceted approaches. The conversation also leads into the potential drawbacks of traditional affiliate programs, highlighting the need for a more nuanced and individualized approach to maximize success for both the affiliate and the business.